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 NEWS
RELEASES
If you’re launching a new
project, or making a major announcement and you’re hoping to
receive TV News coverage consider making a News Release.
News crews can’t always commit to
attending an event or launch. The nature of news means a more
urgent event may take precedence at short notice.
Producing a news release enables
News Chief of Staff’s to have your vision and information on
station without using their crew. With everything at their
fingertips you’re making it easier for the News team to consider
running your story.
After consultation with you, our
crew will attend your launch/announcement, record footage and
interview grabs as required. Our equipment includes an
autocue system, so your on camera representative can look
confidentally at the camera knowing that you don't need to memorize
every word of a multi page script. Provide us with an
office document or text file, we'll import the script into
our autocue and it will be on site ready to go when you are.
Last minute script changes can easily be made on
site.
After recording all the elements,
we compile them on to Digital Betacam or XD Cam. We also
provide with each tape a transcript of all interview grabs, and any
Media Release information you wish to provide.
A News Release is ideal for a
“controlled” environment or situation where you need to limit the
amount of people at a particular venue, control what vision is
recorded or what questions are asked by the
interviewer.
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